Most senior-focused mobile plans are discounted versions of regular plans, apart from Italy, where operators have designed the plans explicitly for older users
Tag: Vodafone
Discounts for university students are the bedrock of each UK operator's youth strategy, while O2 and Vodafone also offer youth-focused sub-brands
Unlike in other EU countries, Spain's mobile operators each offer a different type of youth plan, aimed at different users
Italian mobile operators target this large demographic with simpler, cheaper plans that feature less data
